World of 7 Billion

Can you guess what the 7 billionth person’s life will be like?

LGMi developed this app for Allianz on the eve of a milestone: the expected birth of the 7 billionth person on Earth. “World of 7 Billion” begins with a 3D globe showing estimated births in real-time and a running population clock. Users can then choose which of twelve countries they think the 7 billionth person will be born, and make guesses about what that child’s life might be like based on statistics. It is another example of how creativity and solid interaction design can give meaning to raw statistics of epic significance.